The Magic Number for Content
How Much Content is Really Needed to Get a Website Noticed
If you’re not paying for traffic, then you need to have a site built around content. And to do that there is a specific number of articles (or posts) that you need before launching.
It’s not a big amount, of course, but according to some of the best internet guides, such as Ken Evoy’s, you should have your initial content planned out ahead of time and largely completed before launching a site. This will help to ensure real success in the search engines.
What Kind of Content?
The kind of content that is needed is, of course, quality articles and posts. For most content sites, the basis is articles. Each article should be well-written, highly focused, and on topic for the overall site theme. And each one should be no less than 400 words. It’s often better if they are longer, even as long as 1000 words or more. Is that easy to do? Absolutely!
How can you write 400 words about a topic on your site? Well, just brainstorm a few ideas regarding the site theme. Pick one. Write a few blurbs about the topic. And then compile those blurbs into a cohesive article that flows from one idea to the other. You’ll easily have your 400 words. And probably more!
You can give little how to, what to do’s, and exposé’s on topics related to your site theme. Instruction is always useful; as are reviews and even well-written opinion pieces work well.
Exactly How Much Content is Needed?
Well, the more content you can have on your site, and the more often you are updating it, the better. Up to a point, of course! You don’t need to be updating every hour. If you are a blogger, then the recommendation that is most often seen is once a day. Some bloggers only update once a week and are still reasonably successful. It all depends on the objective of your web marketing. Using a content site based on articles, updating isn’t required so often, although once a week is very good!
When starting your content-based site, it is a good idea to have at least thirty articles written before launching the site. This gives the reader a lot to go on and gives your site a professional, well-developed look that draws traffic in and keeps them coming back. And adding an article every week will keep them coming back.
The quality content on your site is what will draw readers in to your site. Updating it keeps them coming. And if you show good quality, then they are more likely to join your list (you do have a list, right?), and eventually they will start buying from you! And that’s the whole purpose of marketing through the internet – to increase overall sales, regardless of your general business type.
For more about this, see Ken Evoy’s Site Build It! This is the premier content site builder on the internet.

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